The SOFT & FRUITY comes in a blue tin, and is mellow and buttery and has a unique fruity flavour with a sweet finish. It is made from the nicoise olive. This oil is perfect for a salad or for dipping.
There is very little if any low-quality olive oil produced in France. Other countries with huge production have olive oils that vary from high to low quality. France, with its small production output, has chosen to keep the quality of its olive oil high; This choice is reflected in the price of French olive oil.
I would try dipping bread in this olive oil with a pinch of fleur de sel.